Instagram Tests Long, Horizontal Videos to Compete with YouTube
- Published:
- First detected:
Insights by Echo AI
Instagram is testing the publication of long and horizontal videos, a move seen as a strategy to compete with YouTube's dominance in the video content market. The new format, called 'Features', allows users to upload horizontal videos up to 90 minutes long, marking a significant departure from Instagram's traditional focus on square and vertical videos. This test is currently limited to select creators in the US and Brazil.
Source coverage
15
records merged
5
4 unique
5
3 unique
5
5 unique
15 Sources
اینستاگرام انتشار ویدئوهای طولانی و افقی را آزمایش میکند
Instagram, kullanıcıların uzun ve yatay formatta videolar izleyebilece...
Instagram comienza a probar el formato de visualización de videos hori...
Instagram, kullanıcıların uzun ve yatay formatta videolar izleyebilece...
Unlock Echo Intelligence
Move beyond the public feed. Monitor breaking stories across Telegram, X, and the web — with earlier visibility, clearer context, and complete control over your sources.
- Monitor Telegram, X, and web in one place
- Add any source, from niche channels to global outlets
- Build custom feeds around events, regions, entities, or keywords
- Merge duplicate coverage into one clear, source-transparent story
- Auto-translate summaries and full articles
- Search past coverage and use AI-powered editorial tools
